This week marks Loneliness Awareness Week (9–15 June 2025), an initiative led by the Marmalade Trust. This year’s is focused on reducing the stigma around loneliness and creating opportunities for open, compassionate conversations.
The campaign aims to highlight loneliness as a normal part of the human experience, challenge the stigma surrounding it, and encourage open, honest conversations. It’s about fostering understanding and empowering people to build meaningful social connections.
Everyone feels lonely at times, but the experience is unique to each person. You don’t have to be physically alone to feel lonely—you might feel isolated even when surrounded by others, especially if you don’t feel seen or supported. On the other hand, some people enjoy solitude and thrive with minimal social interaction.
A common myth is that loneliness only affects older adults. However, research like the BBC’s Loneliness Experiment shows that younger people often feel lonelier—40% of young people reported feeling lonely compared to 27% of those over 75.
What can you do if you’re feeling lonely?
1. Acknowledge it—without shame
Loneliness is a natural signal, much like hunger or thirst, indicating a need for social connection. Life transitions—such as moving, starting a new job or school, becoming a parent, or experiencing loss—can increase feelings of loneliness. Talking about it helps normalize the experience and opens the door to support.
2. Identify your support network
Think about who you can talk to—a friend, family member, colleague, or someone in your community. Everyone has different social needs, so reflect on what kind of interaction works best for you. If loneliness is affecting your mental health, consider speaking with a GP or mental health professional.
3. Take small steps to reconnect
Look for simple ways to build connection into your routine. This could be shopping at local stores, choosing a staffed checkout, or regularly walking in your neighbourhood. Familiar faces and small interactions can help you feel more rooted in your community.
Struggling to start conversations?
If talking to others feels daunting, try using the “FORE” method to guide small talk:
- F – Family: Ask about their family.
- O – Occupation: Inquire about their work—what they enjoy or find challenging.
- R – Recreation: Talk about hobbies, sports, or TV shows.
- E – Education: If they’re studying, ask what they’re learning or interested in.
Looking for something to do nearby?
Our charity recently launched the Action On Loneliness project, and we’re excited to share that there are now over 1,500 local activities listed—searchable by postcode! Whether you’re into coffee mornings, sea swimming, film discussions, or fitness classes, there’s something for everyone. Each activity is open and welcoming to new participants.
Explore what’s happening near you at ActionOnLoneliness.org.uk or visit our main site at TimeToTalkUK.org.uk .